The vast majority of phone users either have an Android, or an Apple product. The rivalry between the two has raged on for the best of the previous decade, with no clear winner in sight. It seems each time either company brings out a new product, the competitor brings out a similar version.
Each individual has their preferences, although each product has its advantages and disadvantages when compared to the other. This is due to the fact, they are virtually the same product, with slight modifications, where the alterations are either better, or worse.
So why the war?
It’s the same reason with any sport, or other type of product. Nobody is willing to accept that the product which they own, or the team they follow isn’t the best in the business. Since accepting that Apple or Android are similar in standard isn’t an option, the consumer joins in with the marketing campaign of each company and argues the benefits of the product in comparison to the other.
So, why can’t we all just get along?